The mobile phone gaming industry is not new. Since the advent of modern smartphones, mobile games have grown and in recent years, this industry has grown in popularity.
There are now several types of mobile games available to play for free. Mobile phone game marketing has become so popular that it has taken over PCs and consoles as the largest shareholder of games industry revenue, covering about 51% of global games industry revenue .
In the years to come, it will continue to dominate and thrive due to the convenience, affordability and accessibility of mobile phones. This means greater opportunities for game developers, who can then capitalize on these opportunities and make huge revenues. But while capitalizing on these opportunities, game developers make some mistakes, which we discussed below:
Try to make a big play at first
This is a common mistake made by amateur and beginner developers. When hobbyists think of developing a game, they usually think of developing an epic, graphic-rich game that will attract a large number of audiences and gain great popularity around the world. When they try to develop a great game on their first attempt, they usually fail because creating an epic game is no child’s play and requires the collaboration of several experienced developers.
When developers try to develop a great game at the beginning of their career, they are not even able to reach the end of development due to lack of experience and skills. So in the early days, it is better for beginners to start with a short and simple game and idle games like Cow Clicker or Clicker Heroes which are easy to develop, popular with users and can be played with a Automatic click.
Not targeting a specific audience
Not all games are accepted globally by users. If there is a particular game that is liked by people in a region, then it will not be liked by anyone. Everyone has different preferences and developers make the mistake of not targeting a specific audience which results in their game not gaining as much popularity as they thought.
The best way to solve this problem is to develop a game for a specific group of users and target them only. When you target a specific audience, such as a hardcore game for hardcore gamers, it will gain popularity with those gamers.
Copy other people’s ideas
A very common mistake made by mobile game developers is that they copy other developers’ ideas. When game developers see that a game is trending and becoming popular, they try to copy the idea of that game and try to implement it in their own game. But the problem is that when users download and install a new game, they want to try something new and unique. When users find similar ideas in different games, they get disappointed and uninstall the games instantly.
Instead of copying someone else’s idea, developers should come up with something different and unique, something that isn’t already on the market. When developers invest their time and resources in the development of a game, why not develop a unique game that is not even available on tap-tap, a free mobile app store that enforces the most lenient game auditing rules. Developers need to be creative and bring something new to players.
Do not add local languages
Users love that a game is available in their local language. When a game is launched globally, users in each country expect the game to be available in their local language, but this is a mistake most developers make. Game developers fail to release the game in national languages which disappoints many users.
A game available in a local language gives a special cultural touch and is appreciated by local users. If developers can’t add all the national languages to a game, they can at least try to add the national languages of the countries where most of their users are from to make them happy.
Release a game before finalizing it
Another common mistake developers make is releasing a game before it’s fully developed. Developers are always advised to release a game when it is fully developed and functionally complete. The developers launch the games before finalizing them and these games usually contain bugs, due to which the users do not like these games at all.
Developers should keep in mind that the first impression is the last impression and if the initial impression of a game is not good, users will think it was a bad decision to install the game. , developers should release a game only when it is finalized.